Meister and Lokalise: how to double customer satisfaction by localizing your apps
Meister is a SaaS company located in Munich, Vienna, and Seattle. With more than 50 employees, they've been developing agile and smart apps for more than 10 years. Their most popular products are MindMeister and MeisterTask, which allow users to visualize and manage their ideas in a collaborative environment.
MindMeister was launched in 2007 and is the world-leading mind mapping solution. Used by close to 14 million people globally with 1 billion+ ideas generated worldwide.
MeisterTask is an intuitive and collaborative task management solution. Users can turn ideas generated in MindMeister into action, and bring team projects to fruition.
Industry
SaaS
Type
B2C
Translation quality
increased by 34%
Customer satisfaction
increased x2
Amount of positive ratings and reviews
increased by 20%
Problem
Managing translations for 10 languages across 2 web and 4 mobile apps can be challenging without a translation platform. Initially, Meister had their own translation system developed internally. However, when they started developing their second web app called MeisterTask, they had decided to implement one of Lokalise's competitors.
Adding and tagging screenshots, managing glossaries, collaborating with translators became hard on that platform. In addition, dealing with the errors they had in their system made Meister consider other translation platforms.
"Looked into at least 6 translation platforms, Lokalise is the best" Silviu Oprean, Growth Marketing & Translation Management
Solution
One of Meister's iOS developers had worked on another project with Lokalise, and he recommended it to them. Once Meister team gave Lokalise a try, they realized that this was the perfect translation management platform they had been looking for.
"Your amazing customer support team played a big role"
Uploading and tagging screenshots is one of the features that Meister enjoy the most. It allows them to easily provide context for the translators and improve the quality of their translations. Built-in project chat, customizable notifications, a wide variety of integrations — they all contribute to providing better quality translations.
Features that Meister enjoys the most:
- Screenshot tagging
- Glossary
- Translators’ statistics
- CLI tool
"Now we have happy translators and developer teams :)"
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Lokalise is very good: the team is nice and caring about your needs and the software is awesome. A lot of features and integrations make it easy to collaborate with external translators, because the platform gives you an overview of the translation state.
Our devs add the keys, our designers review them, and we have multiple people from multiple translations companies and internal people translating our content. Seems like a nightmare, but Lokalise makes it super easy and organized.
We manage translations for Android, iOS and backend applications through Lokalise - a simple and intuitive web application. It makes us work faster and react to change almost instantly.
Lokalise is a fantastic platform, with top-notch support. You will not be disappointed.
Lokalise’s Live SDK allowed us to free ourselves from the tyranny of updating localized keys in each app release.
At Ding we are always looking at ways to improve our service and processes – Lokalise helped us to do this – we would recommend Lokalise to all prospective users.
We choose Lokalise because it’s convenient that you can write comments and attach screenshots to the translated keys. The work has become much easier for everyone.
Lokalise is a very useful tool, with great support. Make sure to use them if you want an efficient translation process.
Localization is key to enter new markets. Lokalise has helped us to streamline the process of translating our product into 18 languages.
Lokalise is really recommended if you want some easy to use, feature-rich and great customer support service for localization. Now we can update texts remotely without having to release a new app update. This is a huge advantage.
The mobile SDK is a must to keep your apps free from typos and other common localization issues. This really streamlined our workflow here at Shapr. The excellent support team has always provided speedy, helpful responses.
Our current workflow in Lokalise: when a copywriter populates all 3 languages, we trigger a CI pipeline, which exports iOS and Android localization bundles and integrates them into our application repositories. We use a separate github public repo to push/version all localization files. Pretty simple.
Uploading and tagging screenshots is one of the Lokalise features I like most. This allows us to easily provide context for the translators and improve the quality of our translations. Messaging, notifications, integrations, they all contribute to providing better quality translations.
The major improvement we’ve seen is regarding the adoption rate and the praise from our global teammates. With Lokalise, they finally have one place to go to update or modify translations. With the ability to update in the same place we pull translations, turnaround time is much faster.
Localization is a difficult part of a project, Lokalise has the key features to provide a complete lifecycle and allows developers and translators to collaborate in the internationalization of projects.
Deploying Lokalise has had a huge success among all our teams. Everyone loves it. It allowed us to have a comprehensive overview of our translations and improve them rapidly.
