Discover how companies thrive globally with a transnational strategy. Coordinate functions, adapt products, gain a competitive edge across borders.
Latest posts by Ross Weldon:
To get full buy-in within your organization, you’ll likely have to sell the idea of localization to key decision makers. This post is here to help you make your case.
Globalization vs. localization—two sides of the same coin, right? But when shaping a product or marketing strategy, you might ask yourself: Should I go global, or should I tailor the…
Localization (or l10n for those in the know) is the term used to describe how businesses adapt products, content, and services for different markets, so they feel truly made to…
Whether you prefer offline or online translation and localization conferences, we’ve got your back. Here’s some of the most popular upcoming events as well as some of our personal favorites.
In Growth Heroes #2, we learn how Arduino, Indeavour, and Deliveree are growing their business, while keeping their developers happy.
Three lessons from innovative app developers on how to use localization to drive the growth of your app.
We show you how you can create a localization process that’s flexible, scalable, and useful.