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Kevin O’Donnell

Kevin O’Donnell is an international expansion advisor with extensive B2B product and growth leadership experience. He helps companies create global growth strategies, increase ARR, optimize GTM, and innovative localization processes. Kevin held senior roles at Dropbox, Microsoft, and Nitro, scaling products globally and modernizing localization systems.

Latest posts by Kevin O’Donnell:

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Guide: Localization metrics that you should track & how to align them to business goals

In my work advising companies on their localization strategy, I often hear: “We struggle to link our efficiency metrics with overall business performance” “I find it challenging to communicate the impact of localization to our leadership team.” “We need to find effective ways to justify our localization investments.” And here's what I tell them: making the right dec

Updated on March 19, 2025·Kevin O’Donnell

Stop wasting time with manual localization tasks.

Launch global products days from now.

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