Turn every market into a growth channel
Seven in ten people prefer brands that speak their language. Lokalise gives marketing, content, and creative teams one place to localize campaigns, websites, and assets — on brand, on time, in every market you sell in.
Trusted by 1 million users across 3,000+ companies. From scale-ups to the Forbes Global 2000.
Built for the whole marketing team
Localization touches everyone who ships content. Lokalise gives each role exactly the part they need.
Marketing managers
Submit campaigns, pages, and emails for localization in a couple of clicks, then track status by language and market in real time.
Content managers
Govern quality at the source. Glossaries, style guides, translation memory, and AI quality scoring apply to every job automatically, so your standards hold as volume grows.
Content writers
Edit translations in context, not in a spreadsheet. In-context previews show copy in its finished layout, so the German headline that runs three lines long gets caught before publishing instead of after.
Product marketers
Keep the narrative intact. Approved terminology and positioning carry across every language, so the story you wrote is the story every market reads.
Marketing content isn't code —
and shouldn't be localized like it
Most localization tools were built for developer files, not campaign copy. So marketing content ends up in spreadsheets and email threads. Lokalise handles both. One platform, one brand voice.
Meet Vantage: the workspace for marketing content
Vantage is the workspace inside Lokalise built for marketing content — campaigns, landing pages, brochures, presentations. It reads documents the way people do: in order, in context.
Plugs into the tools you already use
Lokalise connects to the content management (CMS), marketing automation, and design tools your team already works in, so localization happens where the content lives. Content syncs both ways. No file downloads, no copy-pasting, no broken formatting.
CMS: Contentful, Storyblok, Webflow, WordPress, Contentstack, Hygraph, Strapi
Marketing automation: Braze, Iterable, MoEngage, Customer.io, HubSpot, SendGrid
Design: Figma, Figma Buzz, Adobe XD, Ditto, Sketch
Documents and files: Google Docs, plus DOCX, PPTX, HTML, IDML, Markdown, and XLSX up to 50MB per request
One brand, every language
Brand consistency doesn't survive manual processes at scale. Lokalise applies your standards automatically and puts people only where they add value.
Set the rules once
Decide what needs a human review, and who approves in each market. Set it by content type and risk — a campaign email and a legal disclaimer don't need the same treatment.
Translate with your context attached
Every job picks up your translation memory, glossaries, and style guides before translation starts. Approved phrasing carries forward across every campaign and every market.
Review only what needs you
AI quality scoring flags what's uncertain or high-risk. Automated QA checks catch formatting problems, placeholder errors, and terminology violations. Reviewers get a short list, not a full inbox.
Improve with every release
Analytics track quality, post-editing effort, throughput, and spend. Corrections feed back into your translation memory and glossaries, so the same fix never has to happen twice.
Set the rules once
Decide what needs a human review, and who approves in each market. Set it by content type and risk — a campaign email and a legal disclaimer don't need the same treatment.
Translate with your context attached
Every job picks up your translation memory, glossaries, and style guides before translation starts. Approved phrasing carries forward across every campaign and every market.
Review only what needs you
AI quality scoring flags what's uncertain or high-risk. Automated QA checks catch formatting problems, placeholder errors, and terminology violations. Reviewers get a short list, not a full inbox.
Improve with every release
Analytics track quality, post-editing effort, throughput, and spend. Corrections feed back into your translation memory and glossaries, so the same fix never has to happen twice.
Marketing teams that ship faster with Lokalise
Fetch cut translation delivery from 6 days to 1 and reached market 3x faster.
HiBob increased collaboration speed by 70% and cut localization costs by roughly half.
Webgains reduced batch prep time by 75%, freeing the team for campaign strategy.
Fetch cut translation delivery from 6 days to 1 and reached market 3x faster.
HiBob increased collaboration speed by 70% and cut localization costs by roughly half.
Webgains reduced batch prep time by 75%, freeing the team for campaign strategy.
Frequently asked questions
What is the best localization platform for marketing teams?
What is the best localization platform for marketing teams?
Vantage, a workspace in Lokalise built specifically for marketing and long-form content, with the governance, integrations, and translation memory of a full localization platform. Marketing teams submit work themselves, AI translates using their own approved content, and only high-risk copy reaches a reviewer.
How do marketing teams localize content without developers?
How do marketing teams localize content without developers?
They use Lokalise Vantage. A marketing team uploads a file or connects its CMS, chooses languages, and gets translations back. No tickets, no file management, no developer involvement.
What is Lokalise Vantage?
What is Lokalise Vantage?
Lokalise Vantage is the AI-native workspace inside the Lokalise platform for localizing long-form and marketing content. It reads documents in reading order, applies your translation memory and glossary automatically, routes only high-risk content to human reviewers, and shows translations in an in-context document preview. Supported formats include Google Docs, DOCX, PPTX, HTML, Markdown, IDML, and XLSX.
Can I localize content directly from my CMS?
Can I localize content directly from my CMS?
Yes. Lokalise integrates natively with Contentful, Storyblok, Webflow, WordPress, Strapi, Contentstack, and Hygraph, plus HubSpot, Braze, Iterable, SendGrid, MoEngage, and Customer.io for marketing automation. Content syncs both ways, so translations land back in your CMS ready to publish.
How does Lokalise maintain brand consistency across languages?
How does Lokalise maintain brand consistency across languages?
Lokalise applies glossaries, style guides, and translation memory at the moment of translation, so approved terminology and tone carry into every market. AI quality scoring flags what needs a human, and automated QA checks catch terminology and formatting errors before anything is published.
Does Lokalise integrate with HubSpot, Contentful, and Webflow?
Does Lokalise integrate with HubSpot, Contentful, and Webflow?
Yes, all three natively. Content flows between your tools and Lokalise automatically, with no file downloads and no manual uploads.
Every market, on launch day
See how marketing teams localize campaigns, pages, and assets in Lokalise.
Case studies
Behind the scenes of localization with one of Europe’s leading digital health providers
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