Dover, US – September 14, 2023. Lokalise, the leading localization management platform, today announced the launch of its new AI translation assistant.
Following successful beta testing, Lokalise AI is now ready to revolutionize every localization process, bridging the gap between machine and human translation without compromising quality. Its advanced features streamline both translation and localization efforts, making the process more efficient.
Over the past few years, Lokalise has emerged as a clear favorite in the localization market, disrupting the status quo with a dynamic localization and translation management system that streamlines workflows and increases speed to new markets.
With 3,000+ customers across various industries and of all sizes, Lokalise helps teams localize their software, websites, apps, campaigns, customer support, and more, all in one place. By incorporating software internationalization best practices, workflows are stitched together with automations and more than 50 integrations, to make localization projects run smoothly.
Now, with generative AI translation tools, Lokalise can fully automate one of the most time-consuming and costly parts of the localization process: translation.
Lokalise AI localization delivers incredibly accurate translations at speed and scale. By adding context, like style, tone of voice, and industry, you can get high-quality translations the first time around. If you need to optimize for SEO or shorten translations for design, you can do that too with just one click.
Lokalise AI also evaluates translation quality and generates QA reports with pass/fail scores, so you can identify specific issues and get language professionals to focus on errors that are critical.
“Our closed beta phase was greeted with enthusiasm and remarkable results, underscoring the tool's readiness for a market that demands speed without sacrificing quality,” commented Nick Ustinov, Co-Founder and CEO of Lokalise.
Lattice's Ella Brand, Staff Technical Program Manager and early adopter of Lokalise AI, shared her experience:
“We can translate 2000 words in 20 minutes, which is much much faster than our previous translation process”,
Petr Antropov, Co-Founder and CEO, added, “Lokalise AI not only makes it easier to significantly increase the scope of localization within the same budget but is also steering the industry towards a future where localized content will transition from being a luxury to a necessity.”
As Lokalise AI enters the market with a proven track record following successful beta-testing, it brings with it a promise of efficiency and quality that will redefine benchmarks in the localization industry.
Resources
About Lokalise
Lokalise is a continuous localization platform that streamlines the translation and localization process and collaboration between developers, designers, translators, and project managers. APIs, SDKs, and plug-and-play connectors automate data input from prototyping platforms to production. Lokalise is a fully remote company founded in 2017 that has 3,000 customers from 80 countries, ranging from startups to Fortune 500 companies.
For more information, visit https://lokalise.com/ and follow the company on LinkedIn and Twitter.
Contact:
Rachel Wolff
Author
Meet Rachel, our Content Manager and Lead Copywriter, who pivoted from advertising to SaaS and has never looked back.
Born and raised in the UK, Rachel has lived in London, Paris, Buenos Aires, and now Brussels. Through city-hopping, traveling, and her studies in French and Journalism, she’s picked up French and Spanish, and is now inventing her own language with help from her three-year-old daughter: Franglospanish!
Outside work, Rachel enjoys making (and eating) fresh pasta, drawing, and spending as much time as possible outside, cycling, hiking, or running.
When Coca-Cola launched its famous “Share a Coke” campaign in China, it tanked. Since most Chinese consumers don’t go by just one name, the idea of printing common first names on bottles didn’t work well. So, the brand adapted this campaign to print social labels like “Comedian” and “Fashionista.”
When I visited Norway for the first time, my biggest challenge was driving on the right-hand side of the road. Every turn, every signal, every instinct felt off. I wasn’t exactly lost. But it took way more effort than cruising through the left-side driving lanes in India. That’s exactly how people feel when they try to navigate your website or app in a language they don’t speak fluently. Sure, they can use it. But it feels clunky, disorienting, and far from intuitive.
Picture this: you live in Japan and you’re planning a weekend getaway in the mountains. You download that new car rental app you’ve heard so much about from your American friends — and great, it’s in Japanese! That makes things easier. But wait a second… pick-up times are in AM/PM format, and you can never remember if 12 PM is noon or midnight. When you try to enter your address, there’s no field for the prefecture! And the app insists on knowing which U.S. state issued your driver’s li
Localization workflow for your web and mobile apps, games and digital content.
©2017-2025
All Rights Reserved.
