8 Reasons Why Website Localization is Important (+ Examples)
Imagine walking into a store and asking a salesperson for help. But they start talking in a language you don’t understand. You cluelessly try to gesture with your hands, speak slowly in English, and pray that they somehow understand you. But nothing works, and you walk out of the store disappointed. That’s a lot like what your potential customers feel when your business website isn’t localized for their market. They’re confused and frustrated, ultima
Updated on September 2, 2025·Shreelekha Singh Discover 15 different types of localization (with examples)
So you’re ready to go global. Or maybe you already are global, but something’s not quite clicking with your audience. It might be the words, the layout of your app, the tone of your emails… or all of it. That’s where different types of localization come in. Each one solves a different problem and requires a unique approach. Localizing a website? Not the same as adapting a mobile app. Translating a user manual? Different again. This guide breaks down the key types of localiza
Updated on June 20, 2025·Mia Comic Boost Your Global Brand with Multimedia Localization
You might have already watched movies, listened to some of the most iconic Disney songs, or played a video game, all of that in your native language. In fact, there is a high chance that some of these experiences were not initially created in your first language. This called is multimedia localization. It is all around us, and it is essential for businesses to make their voices heard worldwide. In this article, you will discover what multimedia localization is, why it matters, how
Updated on June 19, 2025·Lucie Genot Machine Translation for Your Business: Benefits and Best Practices
Translation is a pivotal action in the globalization strategy for your business. By making your product available in different languages, you potentially reach new audiences that help grow your visibility and your revenue. Machine translation is a popular term, but many questions are often asked around this topic: What is the extent of automatic translation? What is the advantage of machine translation? This article aims to give you all the information you need about machine
Updated on June 19, 2025·Lucie Genot The real-world applications of machine translation
Machine translation (MT) is currently being employed in areas like customer support, e-commerce, healthcare, education, government resources, instruction manuals and social media in order to enable multilingual communication in a cost-effective way. While it’s been around for decades, it’s only in recent years that individuals and organizations have started relying on it for their everyday needs. So much so that, according to
Updated on June 16, 2025·Ambra Santoro Statistical Machine Translation (SMT): The simplest guide out there
Before neural networks took over, machines learned to translate by looking at patterns in large sets of human-translated texts. This approach is called Statistical Machine Translation (SMT). It was a…
Updated on May 30, 2025·Mia Comic 10 Best WordPress Translation Plugins in 2025
Translating a website is no small feat. Your focus is constantly split between translating content, tweaking layouts to fit new languages, maintaining SEO, and creating a seamless user experience. Managing…
Updated on June 17, 2025·Shreelekha Singh Product localization: How to truly make it work
Ever wondered why Netflix feels like home wherever you stream it? Or why Airbnb listings seem perfectly tailored when you book abroad? The secret is in successful product localization. It’s…
Updated on September 1, 2025·Mia Comic