The report that matters: Customers name Lokalise a market leader in G2’s Fall 2025 report
You can’t beat reviews from real users, which is why we’re delighted to announce that Lokalise has been named as a leader in G2’s Fall 2025 report by our customers. Not only have customers recognized us as a market leader in localization and translation management, they’ve also given us top marks for customer relationships, usability, and implementation. We stood out from the competition in the localization platform category with an outstanding score of 4.7 out of 5
Updated on September 9, 2025·Brittany Wolfe Lost in translation: How emojis confuse workers and customers around the world
Emojis feel like they should be a shared language in the digital world, but that’s not always the case. But when 👀 and 🤔 mean different things to different people, it’s easy for well-meaning messages to get misunderstood. To explore how emoji meanings shift across borders, platforms, and generations, we surveyed over 1,000 employees and consumers from the U.S., the U.K., Germany, and Mexico. What we found was that cultural localization isn’t just for product pages and ad campaigns. It
Updated on September 4, 2025·Brittany Wolfe On the front row at Malmö: 6 trends reshaping localization at LocWorld53
We kicked off LocWorld53 with our first-ever LocWalk, and what an incredible experience it was. A brisk morning walk through the charming streets of Malmö and plenty of conversations with…
Updated on June 16, 2025·Brittany Wolfe 
