We believe localization is a lot like making a gourmet meal. It’s not easy. That’s why we created The Lokalise Kitchen. To help other ‘cooks’ in the biz learn from…
Updated on November 27, 2024
Category: Guides
Discover the best ways to grow your business globally and dominate your market.
Localized content gets 12 times more engagement than non-localized content. It just goes to show that people feel more comfortable consuming content in their preferred language. And, it’s a VERY…
Updated on June 21, 2024
Global trade in online services and goods is booming, despite globalization being under fire in many nations. Brexit, COVID-19, Trump’s trade war with China, and the war in Ukraine, have…
Updated on September 10, 2024
Product teams need to think like marketers to amplify product growth and adoption through key product promotion strategies within the product itself. Every interaction should serve as a subtle nudge…
Updated on February 23, 2024
If you come across content that’s not in your language, chances are you won’t even click to open it or continue reading. 65% of individuals prefer content in their language,…
Updated on February 14, 2024
By now, DeepL needs no introduction. When I first heard about it, around five years ago, DeepL was touted as an even better version of Google Translate. And it hasn’t…
Updated on February 8, 2024
Translating dynamic content is often challenging. It’s typically stored in a database, and to translate it efficiently you’ll need to connect to other tools. A process that might involve: Yup, there’s…
Updated on August 29, 2024
Poor localization leads to a bad user experience, brand erosion, costly and embarrassing mistakes, and potential legal issues. Deprioritizing localization quality = deprioritizing customer experience. This should be the message…
Updated on October 22, 2024
