Taking your marketing campaign global is not easy. You’ll want to leverage all the time, effort and budget you’ve already put into your campaigns. Plus, you need to ensure your…
December 17, 2020
Category: Insights
A collection of helpful localization insights. Have a look at the familiar topics from a fresh perspective.
For the video game Batman: Arkham Asylum (2009), an unnamed developer worked for a full two years on nothing but Batman’s cape, which resulted in over 700 animations and sounds…
December 9, 2020
Global marketers and businesses use many different tools and processes to enter new markets. However, the goal is always the same — to connect with international audiences in meaningful ways,…
December 8, 2020
International expansion is essential for companies looking to scale up. It is one of the five key ‘growth stars’ for any software and technology business out there. Software businesses grow like any…
December 3, 2020
By 2021, it’s estimated that the rising demand for businesses to go global will grow the language services industry to a market size of over $56 billion. Translation is at…
December 3, 2020
