We know just how busy product management (PM) teams are. So, we thought we’d save you one more job. With the input of our own team, we’ve rounded up some…
June 2, 2023
Category: Guides
Discover the best ways to grow your business globally and dominate your market.
As businesses continue to expand their global presence, software localization is increasingly important. But many product teams don’t know what software localization is or why they need it. If they do,…
May 10, 2023
You work at a company that’s going global. It’s fast-growing, agile, and relies on continuous deployment to some degree. Your colleagues understand the notion of localization, but they still treat…
May 6, 2023
While Internationalization and localization are often used interchangeably, they actually refer to two different processes. Internationalization involves building software in a way that allows you to adapt it to various…
April 21, 2023
If you’re looking to expand your business for an international audience, you probably already know there are two ways to grow: paid channels and organic channels. One of the most…
March 31, 2023
Successful localization depends on collaboration with your language partner to deliver the best results for you and your customers. And while you can find translation companies pretty much anywhere, never…
February 28, 2023
Going global needs a plan – with localization a key part. Here’s a global go-to-market framework, complete with GTM examples.
February 23, 2023
What does it really mean to launch your product in a new market? We know it’s not a sexy topic outside of the localization industry. Nowadays, companies can do international…
October 7, 2022
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