Marta Puerto

Hi, I’m Marta, Senior Product Marketing Manager at Lokalise with 8+ years of experience across SaaS, product marketing, and global communication. I work on product launches, customer storytelling, AI localization initiatives, and go-to-market strategies that help companies connect with international audiences.

I’m especially interested in the intersection of AI, localization, and multilingual product experiences, and I regularly contribute to content and conversations around global growth and modern localization workflows. I’ve also hosted webinars and educational sessions on topics including AI translation, localization strategy, and scaling multilingual content for international teams.

I enjoy exploring creative approaches to storytelling and personal branding in tech — including a viral LinkedIn video campaign that turned my job search into a movie trailer-style product marketing launch.

I studied at Universitat de Barcelona and have worked with international teams throughout my career in tech, combining strategic communication with a strong customer and product focus.