Translation quality assurance: Key components, best practices, and how-tos
Translation isn’t straightforward and here’s why: Some languages read right to left, while others left to right. There are huge cultural differences between countries – even between those that speak the same language. Even more consequential, an innocent term in one nation could reap legal repercussions in another. As the list of language differences goes on, we’re able to recognize one truth. Translation quality assurance is essential for compa
Updated on December 4, 2024·Rachel Wolff What is Machine Translation? Definition, Process & Technology
Machine translation has come a long way, from scholars translating Greek texts over months to your phone translating virtually anything in seconds. The promise of machine translation technology is compelling. Reach your audience anywhere in the world in their native language without spending a fortune on human translators. It’s fast, adaptable, and highly scalable. In this article, we break down what machine translation really is, how it works, and where it shin
Updated on April 21, 2025·Rachel Wolff How to translate your Shopify store using DeepL?
If you’re looking for a fast and budget-friendly way to translate your Shopify store, DeepL might have crossed your mind as a potential solution. However, website localization involves more than just translating text, it requires adapting your content to fit the cultural and technical nuances of your target audience, something that specialized localization tools can better handle. Dee
Updated on November 19, 2024·Mia Comic How accurate is Google Translate for your Shopify store?
Translating your Shopify store with Google Translate might seem a solid option. It’s fast, free, and you can cover a lot of languages. But there are two main downsides: While Google Translate can handle basic text, it doesn’t always capture the nuance and tone that’s critical for your brandIt’s free to use, but it’s not always accurate This can lead to awkward translations that confuse your customers or even
Updated on October 31, 2024·Mia Comic Quick guide to document translation for business
In 1999, NASA lost its Mars Climate Orbiter (valued at $125 million). Why? Because of a simple document translation error. NASA failed to properly convert English imperial units to metric, so the navigation team used millimeters, meters, and kilograms in its calculations while the design team that built the spacecraft provided acceleration data in inches, feet, and pounds. Now imagine that happened to your company; except you mistranslated the likes of legal contracts,
Updated on January 30, 2025·Rachel Wolff SaaS localization: strategies, tools, and best practices for global success
By localizing your SaaS product, you can tailor it to meet the specific needs of international customers, improving market reach, user experience, product adoption, and ROI. In this guide, we provide actionable strategies, handy tools, and localization best practices so you can make sure your SaaS product resonates with audiences worldwide.
Updated on November 27, 2024·Rachel Wolff WordPress localization: The simplest guide you’ll find
Ten minutes into WordPress localization, and you’re dealing with clunky translations, weird formatting issues, and SEO that just doesn’t work across languages. And let’s not even talk about keeping everything updated without breaking something, including managing localized time accurately across regions. Taking your website global sounds exciting… Until you actually start. The good news is, it doesn’t have to be this complicated<
Updated on March 19, 2025·Rachel Wolff Translation project management doesn’t have to be hard
Translation project management can get messy. Think tight schedules, shifting priorities, and endless back-and-forth between teams. One missed update or inconsistent term can derail everything. Plus, as a translation project manager, you’ll deal with a lot of dependencies and miscommunications—making it crucial to have a solid grasp of what is translation to ensure clarity and consistency thr
Updated on March 19, 2025·Mia Comic 
