3 steps to a bulletproof market expansion strategy
Market expansion opens up exciting opportunities, but it's also a challenge. Like with every transnational strategy, to succeed, you need a solid plan that cuts down on risks and drives business growth. A bulletproof strategy helps you enter new regions with confidence and efficiency. In the context of
Building localization solutions with Tomas Franc
It’s interesting to explore how we understand and interpret the roles of our colleagues. If you ask people in different companies what their colleagues in other departments do, you get different answers. Plus, people can have the same job title, work in the same industry, have roughly the same level of experience, and still work in incredibly different ways. On the surface, it seems pretty simple. Developers develop. Marketers market. Salespeople sell. How
Implementing PHP localization: A complete guide
In this tutorial, we’ll discuss how to implement PHP translation, localization, and internationalization. PHP remains a stable and popular choice for web development, and despite the rise of other programming languages like Python, Ruby, and Node.js, a large number of applications are still built using flat PHP without any framework. Effective translation management system can stre