Brands can no longer rinse and repeat the same campaigns across different markets. A campaign that goes viral in Paris could alienate or confuse customers in Jakarta. You have to…
Updated on June 20, 2025
Imagine walking into a store and asking a salesperson for help. But they start talking in a language you don’t understand. You cluelessly try to gesture with your hands, speak…
Updated on June 20, 2025
So you’re ready to go global. Or maybe you already are global, but something’s not quite clicking with your audience. It might be the words, the layout of your app,…
Updated on June 20, 2025
An SRT file is a plain text file used to add subtitles to videos. It’s one of the simplest and most common formats out there. If you’ve ever turned on…
Updated on June 19, 2025
You might have already watched movies, listened to some of the most iconic Disney songs, or played a video game, all of that in your native language. In fact, there…
Updated on June 19, 2025
Translation is a pivotal action in the globalization strategy for your business. By making your product available in different languages, you potentially reach new audiences that help grow your visibility…
Updated on June 19, 2025
Machine translation (MT) is currently being employed in areas like customer support, e-commerce, healthcare, education, government resources, instruction manuals and social media in order to enable multilingual communication in a…
Updated on June 16, 2025
We kicked off LocWorld53 with our first-ever LocWalk, and what an incredible experience it was. A brisk morning walk through the charming streets of Malmö and plenty of conversations with…
Updated on June 16, 2025
