If you’re not translating your content, you’re not reaching all potential customers. Even though non-native prospects might speak more than one language, they often prefer consuming content in their native language. It’s less effort and means they have a better experience. Understanding what is AI translation can help businesses deliver this native-language experien
How do you grow an ecommerce business? You’ve probably seen a good deal of successful ecommerce business stories, where an entrepreneurial store owner went from zero to nine figures in annual revenue and expanded their business to 130+ countries. Now, you want to do the same. In this article, we’ll reverse-engineer the success of ecommerce businesses that had modest beginnings but cracked the code of hypergrowth. We’ll also equip you with valuabl
A tech stack is a set of technologies you use to build a digital product. If chosen wisely, this tech set, tech stack, or whatever you want to call it, will keep your processes flowing and teams aligned. This brings us to your next question: how do I choose the right technologies for my team? The best place to start is to understand how different tools impact different teams and product planning, development, and delivery. You’ll also need to cho
You're here because you want to increase sales. How many times have you opened your Shopify dashboard only to see disappointing sales numbers? Yet you know there’s demand for your product. You have a handful of happy customers, but you can’t seem to push beyond this initial traction to reach the next level of growth. If sales aren’t reflecting the effort you’re putting in, you need a different strat
Shopping habits have drastically changed in some countries since Covid-19. Think cash-reliant societies and cultures where in-person shopping was the norm, and who now have the habit of shopping online. It opened new doors for ecommerce, and led to a sharp rise in cross-border ecommerce.
The global ecommerce market is booming. It’s expected to grow by more than 50% over the next 5 years, showing that there’s a great opportunity to branch out into foreign markets. The problem is ecommerce stores face a myriad of challenges when expanding globally. In this guide, you’ll learn everything there is to know about international ecommerce, i
We believe localization is a lot like making a gourmet meal. It’s not easy. That’s why we created The Lokalise Kitchen. To help other ‘cooks’ in the biz learn from those who have already mastered the art of localization. We asked our master chefs (our customers and partners❣️) for their winning recipes and ingredients for
Localized content gets 12 times more engagement than non-localized content. It just goes to show that people feel more comfortable consuming content in their preferred language. And, it's a VERY good indicator that you should localize your content in HubSpot ASAP. Search algorithms also favor websites that provide relevant and localiz
Localization workflow for your web and mobile apps, games and digital content.
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