Market expansion opens up exciting opportunities, but it’s also a challenge. Like with every transnational strategy, to succeed, you need a solid plan that cuts down on risks and drives…
Updated on October 16, 2024
Category: Insights
Discover insights from renowned localization industry experts.
‘Companies everywhere are realizing that their service is not measured against that of the local sausage factory but the best global brands in the world, which have now become part…
Updated on July 8, 2024
Three lessons from innovative app developers on how to use localization to drive the growth of your app.
Updated on September 16, 2022
As you probably know, Lokalise provides an Android SDK featuring over-the-air localization for mobile apps. While working on localizing the Stream Vision 2 mobile app, Orangesoft, one of our customers,…
Updated on September 16, 2022
Poor translations = bad user experience, brand erosion, costly/embarrassing mistakes, and potential legal issues. This is why linguistic quality assurance (LQA) is so important. It’s a system of processes that…
Updated on October 31, 2024
Many businesses underestimate the complexity of entering a new market — only to later realize that enthusiasm alone doesn’t translate to success. That’s why you need a foolproof market entry…
Updated on May 6, 2025
Great design is accessible to everyone. It’s representative and inclusive for customers who come from different cultures, speak different languages, and have different needs which impact their ability to use…
Updated on September 10, 2024
People who work in the localization and translation industry use loads of jargon and abbreviations. Things like: Localization = l10n But spend some time talking to people from outside the…
Updated on September 4, 2024
