What is an SRT file? Subtitle format explained
An SRT file is a plain text file used to add subtitles to videos. It’s one of the simplest and most common formats out there. If you’ve ever turned on captions on a YouTube video, there’s a good chance it was using an SRT file behind the scenes. People use SRT files for all kinds of things: social media clips, online courses, interviews, films, you name it. They’re easy to make, easy to edit, and they work pretty much everywhere without hassle. In this post, we’ll
Updated on June 19, 2025·Ilya Krukowski Boost Your Global Brand with Multimedia Localization
You might have already watched movies, listened to some of the most iconic Disney songs, or played a video game, all of that in your native language. In fact, there is a high chance that some of these experiences were not initially created in your first language. This called is multimedia localization. It is all around us, and it is essential for businesses to make their voices heard worldwide. In this article, you will discover what multimedia localization is, why it matters, how
Updated on June 19, 2025·Lucie Genot Machine Translation for Your Business: Benefits and Best Practices
Translation is a pivotal action in the globalization strategy for your business. By making your product available in different languages, you potentially reach new audiences that help grow your visibility and your revenue. Machine translation is a popular term, but many questions are often asked around this topic: What is the extent of automatic translation? What is the advantage of machine translation? This article aims to give you all the information you need about machine
Updated on June 19, 2025·Lucie Genot The real-world applications of machine translation
Machine translation (MT) is currently being employed in areas like customer support, e-commerce, healthcare, education, government resources, instruction manuals and social media in order to enable multilingual communication in a cost-effective way. While it’s been around for decades, it’s only in recent years that individuals and organizations have started relying on it for their everyday needs. So much so that, according to
Updated on June 16, 2025·Ambra Santoro On the front row at Malmö: 6 trends reshaping localization at LocWorld53
We kicked off LocWorld53 with our first-ever LocWalk, and what an incredible experience it was. A brisk morning walk through the charming streets of Malmö and plenty of conversations with…
Updated on June 16, 2025·Brittany Wolfe Statistical Machine Translation (SMT): The simplest guide out there
Before neural networks took over, machines learned to translate by looking at patterns in large sets of human-translated texts. This approach is called Statistical Machine Translation (SMT). It was a…
Updated on May 30, 2025·Mia Comic 10 Best WordPress Translation Plugins in 2025
Translating a website is no small feat. Your focus is constantly split between translating content, tweaking layouts to fit new languages, maintaining SEO, and creating a seamless user experience. Managing…
Updated on June 17, 2025·Shreelekha Singh Product localization: How to truly make it work
Ever wondered why Netflix feels like home wherever you stream it? Or why Airbnb listings seem perfectly tailored when you book abroad? The secret is in successful product localization. It’s…
Updated on September 1, 2025·Mia Comic 
